The drafts for the logos of 153Promise came to me this week. I am very excited! The logo gives me the ability to make items that help promote the site: car magnets, tee-shirts, and my favorite: silicon bracelets! I want to be a walking billboard for the cause.
“They” say (whoever “they” is) that the more choices a person gets, the less happy. I now see the truth in that statement. My graphic designer came with over a dozen versions of a logo. (Three major looks with slight variations thereof.) I figured the best thing to do was to poll everybody I know to see which one gets the biggest thumbs up.
As I started to ask people which they preferred, I wound up having to tell them what 153Promise is all about. I explain how 153 is the number of kisses a day required to literally kiss your child a million times from birth to 18. I then mention how it’s all explained in my book “One Million Kisses.” THEN I make the distinction that the book is “One Million Kisses;” the movement is 153Promise.
“So what’s the movement about?” people ask with genuine interest.
“It’s about making the promise to show love and validation on a daily basis to your children. It’s about making the promise to contribute to their overall mental health in a positive way.”
Everybody thinks that’s great. I mean, who would argue against that, right? But right now, it’s just an abstract idea… and this blog. But when it all comes down to it, what IS 153Promise: a charity? Organization? Foundation?
That means I’ve got to get busy. Once the walking billboard paraphernalia starts coming and it (hopefully!) starts driving traffic to this site, I need to have more of a PLAN for action… more than just BUY MY BOOK; READ MY BLOG; DO WHAT I SUGGEST.
I need a vision. A mission statement. Essentially, I need to set up a whole structure and framework so if I actually DO get followers, they know what to DO.
The book is supposed to be out in April. It takes six weeks for it to be pressed once going to the printers. Working that backward, I’ve got about THREE WEEKS to get 153Promise more clearly defined so I can put it in the front flap of “One Million Kisses.”
So that’s going to be my focus for the next few posts… Stay tuned for more updates regarding the movement…
And to all my fellow east coasters… stay safe in the impending blizzard.